Persuasive Writing: Most salespeople think their skill lies with the phone or face-to-face sales. In
modern times, the phone is only answered 14 percent of the time. This means that 86 percent of the
time the phone is useless and unavailable. If you’re solely relying on your phone skills, you’ll soon be
left behind.
Instead, you need to learn how to write. You need to learn to text, email and write sales copy ASAP!
The world is morphing from people who love to talk, into people who love to read. The signs are
there. Don’t make the mistake of avoiding them. If you want to get better at writing, look up John
Carlton, Ben Settle and Harlan Kilstein .
nealwhittington.com 